Diamonds are a girl’s best friend

It is absolutely true! Diamonds are a girl’s best friend. I can’t think of a single woman out there who would not love to see a beautiful pair of diamond earrings or a diamond necklace wrapped up in a little box as a present for her.

 As a retailer who has worked with high end and middle grade diamond jewelry sales, I can tell you the conundrum we face when presented with a beautiful new piece of diamond jewelry.

 The first thing you want to do is make sure every employee working for you has seen the new piece and is completely in awe. That way they can talk up the sale to all of their clients.

 Next you want to find a great way to merchandise and display the jewelry. That is where the problem begins. Typical retail anti theft devices might work to prevent shoplifting in other areas, but not with a classy piece of jewelry like this.

 You can’t leave it unattended, so what’s a girl to do? Use the new Jewel Loks, of course.

 A Jewel Lok is a locking mechanism that is designed specifically for jewelry that needs to be mindful of presentation and preventing shoplifting.

 By using a Jewel Lok, you can then display the new diamond jewelry out in the open for all to see without worrying that the retail anti theft device will be bulky, or even worse, easy to defeat.

 Visit the Loss Prevention Store for retail anti theft devices in conjunction with your Electronic Article Surveillance or EAS system that can help you prevent shoplifting in your business.

 For more information on how you can use retail anti theft devices and your Electronic Article Surveillance or EAS system to prevent shoplifting contact us or call 1.866.914.2567